LOUIS XIII Cognac #ONLYIFWECARE – best campaign I’ve ever seen
Very seldom have I come across a marketing campaign that blew me away the way this one did. ONLY #IFWECARE is not only genius,…
Events
Pop singer Alejandro Reyes: we are what we choose to be
Have you ever met someone and immediately after tons of questions (some good and some a tad inappropriate) came to your mind but you…
Interviews with Samsung celebrity ambassadors Ronja Furrer and Seven
Zürich is in full throttle! Between the Zurich Film Festival and the scores of other events happening, we all have plenty to keep us…
Park Hyatt Zurich, official Supporter of Pink Ribbon Switzerland
Park Hyatt in Zürich is the Go-to hotel for Bankers but also Hollywood stars and tourists alike. What also sets it apart is its…
Iconic Playboy Club NYC relaunches amidst controversy
Bunnies are ‘a symbol of the past’ declared Hugh Hefner over 30 years ago. His 26 year-old son Cooper seems to disagree as he…
Mode Suisse Zurich Edition 14 rocks in its new home
This latest edition of Mode Suisse took place at the newly renovated Museum für Gestaltung in Zürich. Lucky for them they got to benefit…
Breitling opens its newly revamped boutique in Zurich
August 28th was the perfect day to celebrate Breitling’s newly revamped boutique opening in downtown Zürich. The weather was absolutely perfect and old town…
Breitling takes off into a Legendary Future
I clearly remember being a teenager in Paris and dreaming of one day owning a Breitling watch! The brand connoted with luxury, sex appeal…
Failure: the Joy of Success. How to design for it to learn better?
“Ever Tried. Ever Failed. No Matter. Try Again. Fail Again. Fail Better.” Samuel Beckett Would you ever think of juxtaposing words with such contrasting meanings…
Maserati Winter drive & Snow Polo World Cup St.Moritz
St.Moritz, birth-place of Snow Polo Being from Iran, I am proud to say that Polo first originated over 2,600 years ago in ancient Persia…